Brand.
Narrative.
Ecosystem.
Ten years in marketing.
Five of them building Web3 brands.
Walked in with no team, no playbook.
Just full ownership.
Most marketers avoid deep infrastructure.
The technology is hard.
The audiences are skeptical.
The narratives don't write themselves.
That's exactly where I've spent the last five years.
I don't simplify things.
I find the angle that makes complexity compelling.
0
Audience built
0
Tier 1 partnerships
0
Years in marketing
0
First/second marketing hire